Hills For Everyone Privacy Policy

Effective Date: July 27, 2026

This policy replaces the version dated March 14, 2016.

Hills For Everyone (“HFE,” “we,” “us,” or “our”) is a nonprofit organization working to protect, preserve and restore the environmental resources and natural environs of the Puente-Chino Hills and surrounding areas for the enjoyment of current and succeeding generations. This privacy policy explains what information we collect through HillsForEveryone.org (the “Site”), how we use and share it, and the choices available to you. It applies to the Site and to email communications you receive from us.

Who We Are

Hills For Everyone, P.O. Box 9835, Brea, CA 92822-1835. Tax ID #95-3786751. Phone: (714) 687-1555. Email: info@HillsForEveryone.org.

Hills For Everyone (HFE) respects your right to privacy and is committed to maintaining your confidence and trust.

Information We Collect

Information you give us directly

  • Contact information (name, email address, mailing address, phone number) when you email us, sign up for our Action Alert Network, or otherwise reach out.
  • Donation information (name, email, mailing address, and payment details) when you give online. Payment card data is collected and processed by our donation platform and its payment processor — HFE does not store your full card number.
  • Any other information you choose to include in a message, comment, or form submission.

Information collected automatically

When you visit the Site, certain information is collected automatically through cookies and similar technologies, including your IP address, browser and device type, pages viewed, time spent on the Site, referring website, and general location (city/region, derived from IP address). We use this information to understand how the Site is used and to improve it. See “Cookies and Tracking Technologies” below for the specific tools we use and how to control them.

Cookies and Tracking Technologies

We use Google Tag Manager to deploy the following tools on the Site. Tools in the “non-essential” category do not run until you consent through our cookie banner; you can change your choice at any time by reopening the cookie settings link in the Site footer.

  • Essential: cookies required for the Site to function (e.g., remembering your cookie preference, basic security).
  • Analytics (non-essential): Google Analytics, which helps us understand aggregate visitor traffic and site usage. You can opt out globally using Google’s browser add-on at https://tools.google.com/dlpage/gaoptout.
  • Session recording / heatmaps (non-essential): Hotjar, which shows us anonymized, aggregate patterns of how visitors interact with pages (e.g., scrolling and click patterns) so we can improve navigation and content. Hotjar is configured to mask form field entries. You can opt out at https://www.hotjar.com/legal/compliance/opt-out.
  • Embedded video (non-essential): videos hosted on YouTube, embedded on our Publications and issue pages. Playing an embedded video may set cookies controlled by Google/YouTube, governed by Google’s privacy policy.

Most browsers let you block or delete cookies through their settings, and doing so will not prevent you from reading content on the Site, though some features may not work as intended.

How We Use Your Information

  • Process and acknowledge donations and send tax receipts.
  • Send newsletters, action alerts, and other communications you’ve signed up to receive.
  • Respond to inquiries submitted through the Site.
  • Understand how the Site is used so we can improve content, navigation, and our programs.
  • Meet legal, accounting, and reporting obligations.

How We Share Your Information

We do not sell, rent, or lend your personal information to anyone. We share information only with the service providers and consultants who help us run the Site and our programs, each of which is authorized to use your information solely to provide services to HFE:

  • Little Green Light, our donor database and online giving platform, which processes donations and stores donor records, and sometimes sends event invitations.
  • MailChimp which manages our Action Alert Network and sends newsletters.
  • Google, through Google Analytics, Google Tag Manager, and embedded YouTube video.
  • Hotjar, for anonymized session-behavior analysis.

We may also disclose information if required by law, to protect the rights or safety of HFE or others, or in connection with a merger, reorganization, or similar transaction involving HFE.

Your Choices

  • Cookie preferences: use the cookie settings link in the Site footer to change your consent choices at any time.
  • Email communications: every email we send includes an unsubscribe link, or you can email info@HillsForEveryone.org to be removed from our list.
  • Access or deletion: you can ask us to review, correct, or delete the contact or donor information we hold about you by emailing info@HillsForEveryone.org.

Data Security

We use reasonable administrative and technical safeguards to protect the information we hold, and we rely on reputable third-party providers (such as our donation and email platforms) to secure payment and contact data. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Data Retention

We retain contact, donor, and subscriber information for as long as needed to fulfill the purposes described in this policy, maintain accurate financial and donor records, and meet legal and accounting requirements, after which it is deleted or de-identified.

Secure Transactions

HFE maintains its PCI Compliance annually from the PCI Security Standards Council. When you donate to HFE via our online system rest assured that your donation information is secure. Information is protected with SSL with an encryption key length of 128 bits (the highest level commercially available).

To further shield your credit card and bank numbers, our payment providers use your credit card information only for the purpose of processing your donation. We will not disclose this information except as necessary to process your donation. Neither HFE, nor our payment providers, store your credit card information electronically once your donation has been processed.

Third-Party Links and Embedded Content

The Site links to and embeds content from third-party sites (for example, YouTube videos, social media, and linked reports). Those sites have their own privacy practices, and we encourage you to review them; this policy does not apply to third-party sites.

California Privacy Rights

HFE is a nonprofit organization and is generally not subject to the California Consumer Privacy Act (CCPA), which applies to for-profit businesses meeting certain thresholds. As a matter of practice, we voluntarily honor the access, correction, and deletion requests described above for all visitors, regardless of where you live.

Children’s Privacy

The Site is intended for a general adult audience and is not directed to children under 13. We do not knowingly collect personal information from children under 13.

Changes to This Policy

We may update this policy from time to time. The “Effective Date” above reflects the most recent revision. We encourage you to review this page periodically.

Contact Us

Questions about this policy or your information can be directed to info@HillsForEveryone.org or P.O. Box 9835, Brea, CA 92822-1835. Tax ID #95-3786751. Phone: (714) 687-1555.